Marketing state of mind
Drive more prospects and more loyal customers with Marketing automation. Empower marketing teams with the right set of tools to build strong relationships with flawless experiences. Every moment of your customer counts and with real-time insights you can launch successful campaigns or digital advertisements with the right message at the right time. Furthermore, with the use of actionable analytics you can improve performance to best serve your customers.
A quick tour of the marketing tools
Journey builder. Manage and build a seamless process to drive prospects into the customer life cycle. Based on customer needs, desires, and customer preferences marketers can customize interactions through every stage.
Email studio. Where the magic happens. Create your (marketing) emails, and segments, and automate the email journey.
Salesforce CDP (customer data platform). Customer information from multiple sources is collected and unified to create a single source of truth. This also helps personalized customer experiences across all departments.
Datorama. This tool helps you collect marketing data from multiple sources and keeps it centralized. With a few clicks, marketers can add different sources, such as Facebook, Twitter, YouTube, Google AdWords, and many more.
What are the benefits of Salesforce Marketing Cloud?
✓ Track customer interactions and behaviours
✓ Personalize your customer journeys
✓ Analyze performance and changing trends to deliver the best customer experience.